Oddy Gadgets is a start-up company out of Atlanta that provides fast and affordable Tablet, Laptop, Game Console and Cell Phone Repair. When they contacted me, they were needing a fairly quick turn around on the direction of their branding elements. My final concepts on the logo and colors focused on the negative space (counter) inside the OG lettering. The O counter represents a device screen, while the G counter represents a console controller. The end result was a nice, clean build.